Conscience-Clearing Power Since 1868 Trade mark Non-Toxic Biodegradable Free Yourself A Natural History. From a bluff high above the Mississippi River in Winona, Minnesota comes the purity of Watkins. It's wholesome, and it's never "doctored up" like some big city factory products. Watkins has been good and natural through and through since 1868. We invented natural products. (Of course, we didn't exactly know it at the time, but our instincts were right.) Just a small squirt of J.R. Watkins Dish Soap will create wonderfully scented suds in your sink. This natural, earth-friendly formula leaves your dishes sparkling clean. J.R. Watkins Lavender Dish Soap combines the sweet smell of lavender with its gentle yet powerful plant derived cleaning agents, to make doing dishes a breeze. Get the dirt on green cleaning product J.R. Watkins proudly discloses all ingredients.