Nosh Like You Mean It Non-GMO Project Verified Certified Gluten-Free Nada Negative Stuff 50% Less Fluff We Only Use Non-GMO Popcorn Totally Gluten Free Absolutely Nut Free Sans Artificial Flavors Never Fried Halfpops: Not Rocket Science Just Half-Popped Popcorn Popcorn - Fluff + Crunch = Popcorn Perfected Hey Popcorn, Sorry Not Sorry. Curious Yet? So curious you're actually reading the fine print! Either you're really bored, or we're really interesting (we’ll go with bored). Well, since we have your attention, we might as well say something meaningful... Live life to the fullest (or half-fullest...)! Not enough? Okay then, we loved the half-popped pieces of at bottom of the bowl, so we figured out how to make 'em (cool story bro). You should eat Halfpops because they're awesome, crunchy, addictive, fun at parties, always up for a beer & willing to stay out past curfew. That's a little more reminiscent of what brands put here, right? Oh yeah, share with friends too! Listen, this is not a dating website (although, we'd swipe right for you). If anything else, you should try em' because you've already invested your time to read all of this. At least, if you try the product & love it, you'll know it was time well spent. Otherwise, you totally wasted two minutes of your life that you'll never get back, and if that's the case, we hope you took our meaningful statement above to heart. - The Halfpops Crew