Fushi Fresh Pressed Virgin Pomegranate seed oil is sustainably sourced and produced by mechanical extraction using cold pressing method of the ripe, virgin pomegranate seeds. This oil is also filtered to produce even more clarity within the oil. Fushi Fresh Pressed Virgin Pomegranate seed oil is sourced from a small town in South Africa, solely created to ensure sustainability by making use of the entire Pomegranate fruit. During the production of this oil, the aril is separated from the pith and skin to produce pure Pomegranate juice. Fushi Fresh Pressed Virgin Pomegranate seed oil is produced by making use of parts of the fruit previously thrown away, namely, its seeds, from which a beneficial oil for skin and health is extracted. This increases the fruits potential contributes to the sustainability of the oil.