Pure. Natural. Real. Real Food Three Times Higher in GABA than Brown Rice Grown in the USA Raw Non-GMO USDA Gluten Free Ancient Grains Sprouted Brown Rice Certified by QAI Vegetarian/Vegan Product Why are so many people getting turned on to sprouts? It's because these groovy green youngsters are bursting with vital nutrition. Even cooler, almost any grain can be sprouted to increase nutrient content and digestibility! NOW Real Food Sprouted Brown Rice contains wholesome young rice grains that have been sprouted and harvested at the peak of perfection for maximum nutrient content and digestibility. Sprouted Brown Rice has a subtle, nutty flavor that's slightly sweeter than regular brown rice. Use in place of ordinary brown rice and enhance the nutritional value and flavor of any dish! Because you are what you eat, NOW Real food has been committed to providing delicious, healthy, natural foods since 1968. We're independent, family owned, and proud of it. Keep it natural. Keep it real.