Non GMO Project Verified Sweet & Salty 3 g Fiber* Kosher Dairy Chewy Simple Tasty 13 g Whole Grains Per Serving Vegan Food the Love of Food This might be stating the obvious, but...food is awesome, especially food made with simple, tasty ingredients. Not only does it nourish our bodies and high five our taste buds, but it also give us endless opportunities to change things up. So when you said you wanted a chewier, simple bar, we heard you. We took a closer look at our recipes and reflected on a familiar saying - less is more. After experimenting and taste-tasting (and taste-testing again), we found that some simple changes made a delicious difference. Simplifying our ingredients by cutting the ingredient list down by nearly half in all of your chewy bars means the star flavors like wildflower honey, rich chocolate and whole roasted nuts, shine brighter than ever. Not to mention our whole grain oats give these tasty bars that chewy texture we all crave. You might notice they look a little different, too. But they're still our chewy classics - now with even more love. Chewy, more tasty, with a simple list of ingredients. *Contains 6 g total fat per serving.