Natural dental supplement for cats & dogs, clinically proven to reduce inflammation of the gums and tartar build up on the teeth. Veterinary formulated blend of herbal and marine ingredients, made to support optimal dental health. This supplement can be simply added into your pet's food at the recommended dosage or, when mixed with water, is a perfectly palatable pet toothpaste! Inside the pouch, there is a free, pet-safe toothbrush to use if you choose to. If not, just sprinkle the powder into your pet's food. Veterinary Formulated, based on published clinical research. Ingredients are all high quality, maximum strength, no preservatives & no additives, but still palatable! Sprinkle it over your pet's food or mix with water to form a toothpaste with the free toothbrush inside.