40% More - That's a Chipload! - Compared to our 3.5 oz Bag Non GMO Gluten Free Never Fried. Always Real. Popped Chip Snack Certified Gluten-Free Kosher Parve Vegan Non GMO/GE Certified by NSF No Added Preservatives No Artificial Flavors No Synthetic Colors No Cholesterol 0 Grams Trans Fat and Half of the Fat of Fried Chips* Unbelievably un-fried. Simply salt. Simply delicious. The classic stand the test of time- and taste buds. For example, combining potatoes and sea salt dates back to the year 1000 BC, or before chips. Clearly, these simple ingredients bring out the best in each other, and they'll bring out the snacker in you. Calling all snacktivists. Boiling in oil used to be something you did to your enemies. But potato chip makers do it to potatoes. They must really hate potatoes. But we don't. We love them. That's why we take potatoes, add heat and pressure, then pop! It's a perfectly seasoned chip that tastes as good as fried. So eat popchips, and feel the love in every bite. *50+ % Less Fat Per 28 g Serving Sea Salt Popchips4 g Regular Fried Potato Chips10 g