No White Flour No Added Sugar* Reduced Fat 5 Individually-Wrapped Bars 50% Oat Bran Rich in Fiber Chocolate Hazelnut Flavor Oat Bran Bars with Sweetener Each Bar Contains: Calories 78 kcal - 3.9% Sugars 0.2 g - 0.2% Fat 1.3 g - 1.9% Saturates 0.2 g - 1.0% Salt 0.1 g - 1.7% of an adult's guideline daily amount A gourmet melt-in-the-mouth bar, with no other cereals than oat bran. Perfect for people wanting to adopt a healthy and balanced diet. Health Engagement! No white flour! - Simple carbohydrates without fibers are rapidly absorbed into the bloodstream, promoting fat deposits. No white sugar! - Fast acting carbohydrate. One of the major contributor to diabetes and obesity. No excess fat! - Rich calories and easily transformed into body fat. *Contains naturally occurring sugars.