Serving Scoop Enclosed! Cardiovascular Health Supports Heart Function Cellular Energy Production Non GMO Project Verified A Dietary Supplement Vegetarian/Vegan General Health Family Owned Since 1968 GMP Quality Assured Coenzyme Q10 (CoQ10) is a vitamin-like compound that plays a central role in cellular energy production. CoQ10 is found throughout the body, but is especially concentrated in the heart, liver, and kidney and production has been found to decline with age. CoQ10 works as a potent free radical scavenger in cell membranes, as well as with blood vessels. Years of scientific research have shown that CoQ10 helps to maintain a healthy heart and vascular system. NOW CoQ10 is Pharmaceutical Grade. NOW CoQ10 products contain only the natural, all-trans form of CoQ10 produced by fermentation. NOW CoQ10 Pure Powder contains zero fillers or excipients, is lower cost, and suitable for custom potencies. 1 oz. of pure CoQ10 powder is equivalent to 280 capsules of 100 mg each, or 560 capsules of 50 mg each.