100% Whole Grain 32 g or More Per Serving Eat 48 g or More of Whole Grains Daily An Employee-Owned Company To Your Good Health...Bob Moore Kosher Pareve Believe in Breakfast Dear Friends, I'm going to let you in on the secret to amazing oatmeal. It lies in the ancient art of milling, which I have studied for nearly 50 years. We take great care every step of the way, from selecting the highest quality, whole grain, farm-fresh oats to our unique kiln-toasting method and the delicate process of rolling the oats extra thin for quick-cooking perfection. That is why we're proud to say that Bob's Red Mill Instant Rolled Oats are the world's best. These healthy gems have all the wonderful nutrition and whole grain flavor of other rolled oats, with the added benefit of cooking up in mere moments. In less time than it takes to toast a slice of bread, you'll have a hearty bowl of hot oatmeal ready to eat. Ding! Breakfast is served! What we eat in the morning makes all the difference in how we get through the rest of the day. A bowl of nutritious whole grain oatmeal starts you off right, keeping your hunger at bay throughout the morning. In my view, no food on earth is better! To your good health, Bob Moore Just Add Boiling Water Make a wholesome, whole grain breakfast in mere moments with Bob's Red Mill Instant Rolled Oats! This satisfying hot cereal is simply whole grain oat groats rolled extra-thin to cook extra quick. The soothing, creamy texture and pleasantly nutty flavor will nourish your tummy and your taste buds in a most remarkable way.