An Aromatic Long Grain Brown Rice USDA Gluten-Free Family Farms Since 1937 Whole Grain Vegan Non GMO Project Verified Certified s by California Certified Farmers (CCOF) Good Taste Good Health 100% Whole Grain - 45 g or More Per Serving Eat 48 g or More of Whole Grains Daily BPA-Free Essences Add a new dimension of flavor and scent to your meals with our collection of aromatic rice. Cultivating a Family Tradition Over the years, the Lundberg family has produced high quality rice products. It's our passion and has been for over three generations. We pride ourselves on growing rice that is good for you and the environment. We've grown our rice sustainably, long before anyone used the word. Our farming methods conserve water resources, build soil integrity, and support a healthier ecosystem. At Lundberg Family Farms, we specialize in , whole grain, and gluten-free rice products. Nothing fancy there, just lots of natural deliciousness. Thanks for supporting farming! —The Lundberg Family California Brown Basmati Rice Soft & Scented This aromatic rice is packed with whole grain goodness. It cooks with the fragrance of Indian Basmati, but without elongation. An exotic choice when a fluffy, drier texture is desired. Non-GMO Project Lundberg Family Farms supports the consumer's right to choose foods that have not been genetically modified. This product has been produced in accordance with the best practices of the Non-GMO Project Standard.