15 g Protein 11 g Fiber 4 g Net Carbs Per Bar No Gluten Containing Ingredients Allulose Is Not Like Other Sugars! Quest is on a mission to make foods that taste great and fit your macros. We are consistently striving to find the best ingredients with no nutritional compromise. Join us in our mission to revolutionize the way people eat and help us take the world #OnAQuest "Allulose is a "rare" sugar that is very different than "regular" sugar. It tastes like sugar but up to 100% of it passes through they body without being metabolized. It has almost zero calories (less than 0.4 calories/gram) and doesn't affect your body like "regular" sugar. Allulose is found in nature in many fruits and it's what makes Quest Beyond Cereal bars taste great without the extra net carbs and calories.